Layoffs coming? Consider a Business You Can Call Your Own

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In an era of big mergers, most notably the recent link-up of H.J. Heinz Co. and Kraft Foods Group, the all-too-often consequence is mass layoffs. First we hear about all the economies of scale and efficiencies to be generated, and then a fresh group of experienced, seasoned professionals are cut loose into the workforce. In the case of Kraft Heinz, the first announced round of layoffs amounted to 2,500, but the company has huge cost reductions still planned, which will likely mean even more layoffs. While the company casually sails along, these good employees may find themselves left aimless and adrift. For folks at mid-career, somewhere between the ages of 50 and retirement, anecdotal evidence abounds about how difficult it is to get a new job at a comparable level…
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Looking for a Second Act? Start a Business!

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            Laid off or downsized or just looking for a change in our troubled economy -entrepreneurship may be just what you need to craft your dream job. And whether due to the midlife doldrums or a career that let you down, lots of folks see an opportunity to find new meaning in their work.             About 35 percent of all new businesses in 2013 were started by people over the age of 50, according to a recent study by the Kauffman Foundation and LegalZoom. The subject of the midlife entrepreneur was even the subject of a recent U.S. Senate hearing titled, "In Search of a Second Act: The Challenges and Advantages of Senior Entrepreneurship."             According to testimony before the committee, entrepreneurs between the ages of 55 and 64 are…
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Nine Things to Know Before Buying a Franchise: A Personal Inventory

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Before you start looking seriously at franchises that might be your ticket to a future career as a business owner, you need to figure out answers to key questions that may make the difference between success and failure. You’ll need to think about who you are as a person and where you are in your career journey. A little self-reflection will go a long way toward helping you choose a franchise operation that is the right fit for you. Consider:  Does your family support you? As a franchise coach who has helped many business owners buy franchises, I think this is by far the most important question on the list. With the commitment and time required of an independent business owner, particularly during the start-up phase, if your spouse or…
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The quality of your research is key to success Get the help you need!

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The lightbulb goes off and you have the solution to the nine-to-five doldrums: Start your own business. And you’ve been planning your big career move ever since. Unfortunately, you’re still at the same desk, trying to come up with the perfect idea, some new undiscovered niche in the marketplace. With that kind of thinking, you’ll be daydreaming at your frustrating job from now until eternity. There is no such thing as the perfect new idea. Who would have guessed a pet rock would catch fire? Rather than look for the next best, new thing, you’re better off figuring out how you can add your unique talents in a well established market. One way to get going without having to invent everything from scratch is to match yourself with a good…
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The Advantage of a Franchise for Aspiring Entrepreneurs

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Lots of you do it every day, especially when it seems everyone's on your case and you're not hopping fast enough to please your boss. You begin to wonder: How can I get control of my own destiny and reap all the rewards of my labor? Almost half of workers over the age of 35 want to branch out on their own, according to a recent survey by Harris Poll and CreativeLive (an online education company). The obstacles sometimes seem enormous for older adults, ones who have picked up costly responsibilities along the way. Striking out on their own may sound too risky. They may not be certain they have the right skills for business ownership. The big question: How do I get started? One way to lower your risk…
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Want to Start Your Own Business? Five Start-Up Tools to Help You Get Going

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Do you spend most days at work stewing in frustration, thinking you could run the operation way better if only the higher-ups would listen. Why wait any longer to truly test your mettle? Especially since you can find a roadmap forward with a franchise. Before you balk, there is as much variety in franchise operations as with any independent business. There’s so much more than fast food and automobiles. Some are better run than others and some would make a better match with your skills and experience. This is why the most important step in the purchase of a franchise is all the work that comes before you ever sign any contracts. A franchise coach — whose services are free to you — can help guide you through a complete…
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Get The Edge and Consult a Franchise Coach!

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Get the Edge and Consult a Franchise Coach! When shopping for a franchise, knowing how to separate the wheat from the chaff takes expertise. Consulting a franchise coach can help you ask the right questions and zero in on key issues that can mean the difference between success and failure. While you will find a seemingly endless supply of information about franchises in any internet search, you can save yourself a lot of time and aggravation by consulting an expert who has made his or her career studying the ins and outs of what makes a great franchise. And since one of the attributes of successful business ownership is having the wisdom to know when you should rely on the expertise of others, your first test comes during your research…
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Read Up On Your New Business Before Signing Any Contracts

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When shopping for a new business, lots of first-timers choose a franchise for its many benefits, from a well-tested brand name and marketing program, as well as lots of back room support and training to help new business owners succeed. But you have to do your due diligence to make sure you select the company that best matches your goals. When it comes to preparation, there are no short cuts. You have to read the fine print before signing any contracts. The good news is that Federal Trade Commission requires franchise companies to disclose a great deal of information to help prospective franchisees learn everything they need to know to make a good choice. You want to get a copy of the Franchise Disclosure Document for each franchise you’re seriously…
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Match a Franchise to Your Personality

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With thousands of franchises for an array of budgets available for purchase, you may wonder, “How do I narrow down my search?” Start your research with yourself. You can eliminate certain sectors that probably are not a good match for your personality and start to focus on franchises where you can maximize your chances for success. Maybe you’re the sort of person who is comfortable focusing on your work at a desk for hours at a time, pouring over Excel sheets, charts and graphs. Or possibly, you prefer interacting with people, a front-of-the-shop type personality, great at making people feel comfortable walking through your doors and coming back again and again. Each of those strengths is fantastic! A franchise coach is an important resource to help you locate franchise opportunities…
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Want To Own Your Own Business But Hate Sales? Fear No More!

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Just because you don’t like sales doesn’t mean you can’t own a business. That’s right. Contrary to popular belief, you can be a successful entrepreneur even if your strength doesn’t happen to be cold calling and glad-handing. If you visit a McDonalds the owner probably is not trying to close you on buying a burger. And the same holds true for many other types of businesses. Opportunities abound with businesses whose customers are drawn in by an effective marketing campaign, a great location, or strong advertising. And you don’t even have to be an expert in a particular business to get going. All you need is to connect with a good franchise operation that matches your interests and skills, and you can get all the marketing and advertising expertise to…
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